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Head to head

Fathom vs Matomo

Fathom

Privacy-first analytics that just works.

Matomo

Ethical analytics with 100% data ownership.

CategoryAnalyticsAnalytics
PricingPaidOpen source
Self-hostableNoYes
Best forAgencies and businessesEnterprises and public sector
ReplacesGoogle AnalyticsGoogle Analytics
No cookie banners
EU isolation
Uptime monitoring
Email reports
Self-hostable
Heatmaps
Funnels
GA import
Visit Fathom Visit Matomo

Savings calculator

Team size: 25 seats

Estimated yearly extra cost

$1,800

$0 on Google Analytics vs $1,800 on Fathom. Prices are editable estimates.

Savings calculator

Team size: 25 seats

Estimated yearly savings

$0

$0 on Google Analytics vs $0 on Matomo. Prices are editable estimates.